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Because we believe consumers should be able to trust their meat, we launched a campaign in September 2014.
Existing fuel consumption test procedures allow car manufacturers to manipulate results. This is in turn used for fuel consumption claims which mislead consumers as to the true fuel consumption levels of their car. The consequence is paying more for fuel costs than reasonably expected.
As part of the solution we are campaigning to speed up the process of adopting a new and more appropriate test.
Some products fail long before we expect them to. This might be due to a lack of durable build products. Such practices lead to financial harm for consumers and put increasing pressure on natural resources.
Furthermore, consumers then often face difficulties using their legal guarantee rights.
As part of our campaign, we held a public conference where we discussed the causes and detriments of planned obsolescence as well as solutions for making our products more durable.