27 September 2021
Children massively targeted by unhealthy food ads: consumer groups’ snapshot exposes blatant need for binding EU rules
Food companies’ commitment to market their products responsibly blatantly fails to protect European children from ads praising unhealthy foods. That is the outcome of a snapshot survey BEUC and ten of its member organisations1 carried out in spring 2021 as part of a project initiated by Professor Amandine Garde of the University of Liverpool.2 With ample evidence that industry self-regulation of food marketing to children is not working, the consumer groups advocate for binding EU rules.
04 May 2021
Recently, the seven countries that have officially endorsed Nutri-Score set up a transnational body to help push the colour-coded label on more products. Together with BEUC, consumer groups from six of those countries have joined forces today to make sure the newly established body preserves the independent character of Nutri-Score when it later improves it.
15 February 2021
The seven European countries that have endorsed the Nutri-Score label want to see it displayed on more products. Belgium, France, Germany, Luxembourg, the Netherlands, Spain, and Switzerland announced last week Friday that they are joining forces to help more companies and retailers to adopt the front-of-pack nutrition label.
Our work areas
Consumers expect the food on their plate to be of good quality and safe. But this is not always the case, as recent safety-related scandals have brought to light. Since food safety cannot be taken for granted, BEUC’s role is to ensure that consumers can trust in a safe food supply in the EU.
Also, while new technologies have the potential to bring benefits to consumers, they must be closely monitored as they may also present health risks.
For BEUC, consumers should be able to make informed choices – be it by having clear and understandable information on food packaging, or ensuring that health messages on food products are scientifically justified. BEUC also works to ensure vulnerable groups such as children are not targeted with unhealthy foods high in fat, salt and sugar.
- Facilitate informed and healthy choices by consumers, including vulnerable groups
- Prevent misleading information and ensure that information can be trusted
- Protect children from the promotion of unhealthy food
- Ensure food sold to consumers is safe and sustainable